BO1 – Your Best Seller Strategy – Turn Your 1 Expertise into 12 Products and 7 Figures
Having multiple products leads to more than a 7 figure income. It solidifies your expert position and lands you more work – and you clients actually want you to have them! Helen shows us how to:
- Organize your ideas into a clear branded system with the right key message as a topic expert and then how to share your system without giving away everything.
- Use your branded system to create 12 products – book, ebooks, blogs, ezine, infoproduct, online course, membership site, workshops, 3-day events, signature talk, consulting, podcasts.
- Monetize your products with maximum ROI through the right prices, frequency, targets and timeline for your products. Then what to do if you are overwhelmed by all this
Helen Chang is an author, speaker and bestselling ghostwriter. She leads Author Bridge Media, which has done more than 400 books and media projects, for clients such as Michael Gerber of the E-Myth books, Dani Johnson of ABC’s Secret Millionaires, and Scott McGillivray of HGTV’s Income Property.
Helen’s company has turned her clients’ books into multiple products, generating millions for their clients. Take your one topic to hit 7-figures with 12 products, including books, ebooks, infoproducts, signature talk, consulting, podcasts, online courses, membership sites, workshops and 3-day events. With this model, her top client built a $100 million business.